Malaysia Proton ties with Japan Mitsubishi Motors again
Under the ambitious scheme, Proton, which is in need of advanced technology and auto designs in order to remain competitive, will use Mitsubishi expertise to develop a new model, it said in a statement to the stock exchange.
It said the alliance would also allow the two companies to improve component quality for Proton vehicles, and explore options for exports and contract assembly.
For Mitsubishi Motors, Japan’s fourth-biggest carmaker, the deal would provide a springboard to expand its business in Malaysia, Southeast Asia’s biggest passenger car market.
However, their previous talks with Volkswagen and General Motors have collapsed, with the stumbling block reputed to be demands for a stake in Proton. The Mitsubishi deal does not include any ownership changes.
With this move we could see Mitsubishi inspired Proton “Lancer” in future is possible.